Persona terms & conditions

This website is provided by Home Group Limited on behalf of Persona and your use of this website is subject to these terms and conditions.

By accessing our website or any part of it, you acknowledge that you have read, understood and accepted these terms. No other terms shall apply to your use of our website.

Changes to the terms and conditions

We may vary these terms and conditions at any time, to reflect changes in the law, our services or the website. Your use of the website shall be deemed to indicate your full acceptance of these changes. If you do not agree to be bound by these changes, you should not use the website.

Changes to the website

We may change the format or content of the website at any time. We will endeavour to ensure that the website is operational at all times but it may be suspended or discontinued for support or maintenance work in order to update its content or for any other reason. Access may be terminated either in relation to specific users or generally at any time and without notice.

Links to other websites

We make every effort to ensure that links from this website to external websites, webpages and downloads are relevant, current and appropriate. However, please note that we have no control over external websites and material. We take no responsibility for the contents and reliability of those sites and you access them entirely at your own risk. Where this site links to third party websites, this does not imply any endorsement by us of the goods, services or materials made available on such websites.

Links to this website

If you have linked to our website from a third party website, we cannot be responsible for the privacy policies and practices of the owners or operators of that third party website. You are responsible for checking that their policies are acceptable to you. Linked Websites

We make no representation in respect of any linked third parties' websites and can give no warranty as to their content, security or otherwise.

Third party content

Occasionally we may publish third party content on our website but we make no representation or warranty as to its quality or accuracy.


We make every effort to make sure our systems and website are free from viruses and harmful files. However, we cannot guarantee that this is the case and you should ensure that you have appropriate anti-virus software installed.

We accept no liability for any technical issues or damage to any computers or equipment that arise as a result of using our website, or from downloading software required to use or enhance your experience of our website.

Copyright and trademarks

All content on this website is protected by copyright, including functions, logos, layouts and designs, and are the property of Home Group Limited or used by licence or agreement with third parties. You may download, print or copy material for personal non-commercial use only.

You must not use any content from our website to market any property for sale or letting on any property portal or other site without our express consent, or use the content on the website in such a way as to imply that you are acting as our agent. You must not use our content in any way which may imply that you have been authorised by us to do so, or that you are our agent or represent us in any way, unless you have our express written consent.


Home Group Limited is based in the United Kingdom and these terms and conditions comply with English law. In the case of any dispute you agree to submit to the non-exclusive jurisdiction of the English courts.

Our liability

We will not be liable to any user for any loss or damage whether in contract, tort (including negligence), breach of statutory duty, or otherwise, even if foreseeable, arising under or in connection with or the use, accessing, downloading or relying on of any information contained or referred to on the website.

You agree not to use our site for any commercial or business purposes, and we will not be liable to you for any loss of profit, loss of business, business interruption, or loss of business opportunity.

For the avoidance of doubt, nothing in these terms or conditions excludes or limits our liability in respect of death or personal injury due to our negligence or fraud.

Privacy statement

Personal details provided through this web-site will be used in accordance with our Privacy Policy. By providing your personal details you are consenting to their use in accordance with our Privacy Policy.

Content on this site

This website is intended to assist prospective purchasers who are interested in acquiring a property from Persona, providing information about our developments and properties. These conditions relate to this information and its use. The particulars contained on this site are for guidance purposes only. The accuracy of any description, dimensions, references to condition, necessary permissions for use and occupation and other details contained on the website are not guaranteed. We make every effort to ensure this site contains material that is accurate, complete and up-to-date. However, we operate a policy of continuous product development so there may be material differences between the accommodation depicted on this site and that on offer in any particular development or at different times during the progress of any development. Accordingly, we reserve the right to add, alter or delete material from the website at any time.


Prices displayed on our website indicate our proposed selling price at the time that the information is uploaded but may not be the final price payable for a particular property. We reserve the right to change these prices at any time. The prices given on our website do not necessarily mean that similar properties within the same development have sold at the price shown.

Images and specification

Any photographs or computer generated images on this site are intended for illustrative purposes and should be treated as general guidance only. Views of developments or surrounding areas may be stylised and should not be taken to represent a particular development or location. Images may include optional upgrades available at additional cost.

The specifications shown on the website are the proposed specifications but may be subject to change as necessary and without notice. The specification detailed on the website is not intended to form part of any contract or warranty unless specifically incorporated in writing into the contract. For full specifications of any of particular homes please liaise with a member of our Sales team.

Floor plans

Floor plans are intended to give a general indication of the proposed floor layout only. The sizes and layouts of kitchens, furniture, wardrobes and floorplans are only for guidance purposes. Dimensions should not be used for carpet or flooring sizes, appliance spaces or items of furniture. Drainage, heating and electrical layouts may vary. Balconies may vary in size and window arrangements may vary from those shown.

Dimensions are not intended to form part of any contract or warranty unless specifically incorporated in writing into the contract. For details of the layout of our properties, please liaise with a member of our Sales team.

Site plans

Site plans are intended for illustrative purposes only and should be treated as general guidance only. The layout of a site may change as the construction progresses; this may include alterations in parking arrangements, social/affordable housing, commercial buildings/space, retail buildings/space, play areas, landscaping proposals and public open spaces.

Site plans and landscaping proposals are not intended to form part of any contract or warranty unless specifically incorporated in writing into the contract.


Maps on our website showing the location of our developments may be stylised and show only the approximate geographical location. Written statements describing the location of a development may only describe the approximate geographical location. They may not display the precise location of properties; nor should they be taken to indicate the location or status of rights of way, highways, transport links or other geographical features. Maps are not to scale.

Descriptions of road and public transport routes, distances and connection times are based on publically available timetables. Journey times are approximate and may not include an allowance for the amount of time needed for walking between public transport or for any delays to services or future alterations to services.


You are reminded that purchasing a property is a major financial commitment. You should take all reasonable steps to ensure that the property you are proposing to purchase is suitable for your needs in all aspects. You should not rely solely on the material on this website and should seek appropriate professional advice. The material on this website should not be taken as a substitute for making your own enquiries including but not limited to site visits, discussions with our Sales team, independent legal and financial advice.

This website does not constitute an offer to enter into any form of negotiation or agreement in respect of any of the developments or properties; nor does it constitute a representation that any specific property or development will remain open for acquisition for any specific period of time.

We use reasonable efforts to include accurate information on the website; however, we make no warranties or representations as to the accuracy of any information given and all such warranties (whether implied or otherwise) are excluded to the extent permitted by law.

Nothing in these conditions is intended to exclude or limit our liability for fraud or in circumstances where the limiting of our liability is prohibited by law.


If you have any questions regarding the website or these terms and conditions please contact the Persona Sales Team using the contact information on the Get in Touch page.